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Real Estate Marketing


MacRo Ltd. Marketing Plan & Real Estate Evaluation

Earl M. Mackintosh III and Dave Wilkinson discussing a real estate marketing plan and evaluation

When you exclusively list your property with MacRo, Ltd. you will get the full time focus of our commercial broker and real estate agents. We will assess the best uses of the property, compile a market valuation study and customize a marketing plan using a multimedia approach to reach the right buyers or tenants:

  • We employ cutting-edge Internet technology to make your property visible through more than 40 highly-optimized search engines such as Loopnet.com and Costar.com.
  • We run targeted digital and print direct mail campaigns.
  • We focus on qualified leads from MacRo’s extensive database of nearly 30,000 clients, property owners, financial professionals, investors, businesses, institutions, conservationists, developers, builders and current buyers to target the right purchaser for your property.

Yet while we make the most of modern technology, we never lose sight of the value of “old fashioned” one-on-one personal contact. We combine our comprehensive knowledge of the real estate market with a highly effective personal approach to finding a purchaser so we can structure innovative sales agreements that benefit all parties involved.

We talked to several brokers before we picked MacRo, Ltd. Rocky Mackintosh devised a thorough marketing plan which made sense to our client, and most importantly, the firm followed this plan through to completion. Through MacRo's good efforts, and the many, many, many hours of time spent in this regard, the property was sold, including the last of the TDRs

Jake McNear
Sharlands Investment Corporation,
San Francisco, CA.

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